EHMA is pleased to announce its partnership with Preferred Hotels & Resorts, the world’s largest independent hotel brand representing more than 600 distinctive hotels, resorts, and residences across 80 countries, that connects the prestigious association of Luxury Hotel General Managers in Europe to the worldwide known company that helps travel businesses, hotels and destinations pursue their vision for their future. This partnership will benefit both organizations in terms of mutual opportunities in the high-end hotel industry, such as networking, visibility, promotion and communication. EHMA and Preferred Hotels & Resorts will also work closely to develop talent in Europe through the existing partnerships, relationships, and opportunities they both enjoy with hotel schools.
“EHMA’s vision is to be the preferred Association of Hotel Managers, representing the most prestigious and unique hotels in Europe”, comments EHMA President Panos Almyrantis, Chief Development Officer (CDO) of Ella Resorts in Athens. “This new groundbreaking partnership with Preferred Hotels & Resorts will offer to our members an important source by leveraging the group’s collective expertise and resources. As a valued partner, Preferred Hotels & Resorts will participate in our next General Assembly to be held in Venice from April 12 to 14, which will celebrate EHMA’s 50th Anniversary.”
“We are thrilled to partner with EHMA”, said Brenda Collin, Executive Vice President of Europe, Preferred Hotels & Resorts. “For us, family values and people inspire us, and this partnership will allow us to connect, network and build collaborations with hoteliers across Europe whilst supporting their goals and ambitions.”